EFM Event Schedule 2025

The full version of the EFM Event Schedule is displayed below if you are registered for the EFM with an (Online) Market Badge and logged into your account.
Events are constantly added and updated up until and during the market.

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Gender Equality in the Audiovisual Sector - (How) Are We Making Progress?

Gender Equality in the Audiovisual Sector - (How) Are We Making Progress?

With: Manuel Fioroni (he/him), Neha Hooda (she/her), Susan Liddy (she/her), Alexia Muiños Ruiz (she/her), Joyce Pierpoline (she/her), Anamaria Antoci Access: Market Badge & Online Market Badge Organiser: EFM Type: Talk
Description
Where do we stand when it comes to gender equality in the AV sector since the 50/50 by 2020 initiative? What measures have been successfully implemented and what are the major gaps that remain? What steps should we take next and can we look toward closing the gap? These are some of the questions that will be addressed by a panel of industry representatives who have been advocating and working on the topic of gender equality in the past years, looking towards the future and exploring new ways of taking actions. Join the discussion to learn, contribute, and be inspired to act for equality.
Tags: #Diversity & Inclusion #Sustainability
Fri Feb 14 13:30 – 14:30 Event Hall at Documentation Centre for Displacement, Expulsion, Reconciliation
VOD planned
Using AI-backed Anthropology to Build Strong Audience Awareness

Using AI-backed Anthropology to Build Strong Audience Awareness

With: Rikke Flodin (she/her), Lars Tversted (he/him) Access: Market Badge Organiser: EFM Type: Talk With: Publikum.IO
Description
Explore how AI and anthropology can be combined to deepen audience understanding. Uncover cultural trends in European audience behaviour, and get a better understanding of how audience insights can support the process from creative development to positioning and launch of films and series.
Tags: #Producers #Tech #Innovation
Fri Feb 14 14:00 – 15:00 Producers Hub at Gropius Bau
on-site only
Consult The Experts

Consult The Experts

Access: On pre-registration Organiser: EFM Type: Consultation
Description
Group consulting sessions with experts from fiction / documentaries / series / animation in the sections funding / packaging / financing, sales / distribution, impact producing / marketing / Press+PR / (co-) producing.
Tags: #Animation #Distribution #Documentary #Producers #Series #DocSalon
Fri Feb 14 14:00 – 17:30 Café Connect at Documentation Centre for Displacement, Expulsion, Reconciliation
on-site only
Brazilian Cinema Worldwide: Initiatives of Internationalization

Brazilian Cinema Worldwide: Initiatives of Internationalization

Associated Event
With: André Sturm (he, him), Marilia Marton (she, her), Lyara Oliveira (she, her), Julia Saluh (she, her) Access: Free access Organiser: External organisation Type: Round Table With: Cinema do Brasil
Description
Through the participation of three of the main national figures regarding cultural policies, this panel will offer a specialized outlook on the internationalization of brazilian cinema, discussing the coproductions between the country and its foreign partners, whilst also approaching initiatives, mechanisms and strategies that shape the effort of bringing brazilian films out in the world.
Tags: #Distribution #Producers
Fri Feb 14 15:00 – 17:00 Conference Lounge at Gropius Park
on-site only
How to Navigate Berlinale & EFM from a Non-Fiction Perspective

How to Navigate Berlinale & EFM from a Non-Fiction Perspective

With: Esther Bannenberg (she/her), Peter Jaeger (he/him) Access: Market Badge Organiser: EFM Type: Consultation With: FFF Bayern, Deadline
Description
This walk-in format on the first day of DocSalon provides a space for up-and-coming documentary filmmakers and producers, and possibly first-timers at EFM to ask questions on navigating EFM & Berlinale.
Tags: #DocSalon #Documentary
Fri Feb 14 15:00 – 16:00 Café Connect at Documentation Centre for Displacement, Expulsion, Reconciliation
on-site only
Female Leadership: Breaking the Glass Ceiling

Female Leadership: Breaking the Glass Ceiling

With: Nataly Kudiabor (she/her), Dana Blankstein Cohen (she/her), Małgorzata Szumowska (she/her), Clare Binns (she/her), Bec Smith (she/her), Yoko Higuchi-Zitzmann (she/her) Access: Market Badge & Online Market Badge Organiser: EFM Type: Talk
Description
We would like to talk to leading women in International Film about their own experiences on their career path and what needs to change in order to empower female leadership. The Berlinale with its new female leadership is a good example of a constructive change. Apart from more public attention and greater sensitivity to the issue, are there concrete measures to promote female leadership? We also would like to discuss what we have already achieved and which measures are important for the future.

Tags: #Diversity & Inclusion
Fri Feb 14 15:15 – 16:15 Event Hall at Documentation Centre for Displacement, Expulsion, Reconciliation
VOD planned
AI in the Audiovisual sector: Innovation, Ethics, Democratic Values

AI in the Audiovisual sector: Innovation, Ethics, Democratic Values

Associated Event
Access: On pre-registration Organiser: EFM Type: Presentation & Reception With: European Parliament
Description
AI is reshaping the creation, distribution and consumption of audio-visual content. The European Union’s AI Act was globally first to address risks to safety, fundamental rights and democratic accountability. Prominent Members of the European Parliament will lead a dialogue on major challenges and opportunities of AI, including artistic integrity, copyright, diversity, and manipulation of content.
Tags: #Diversity & Inclusion #Producers #Innovation #Tech
Fri Feb 14 15:30 – 18:30 Mirror Tent at Gropius Park
on-site only
Step Up! The New Toolkit for Green International Co-Productions

Step Up! The New Toolkit for Green International Co-Productions

With: Ludovica Chiarini (she/her), Els Hendrix (she/her), Gregor Stitzl (he/him), Alissa Aubenque (she/her), Adrien Roche (he/him) Access: Market Badge Organiser: EFM Type: Workshop With: Eurimages, Ecoprod
Description
Ecoprod and Eurimages present Step Up! A new toolkit and e-learning platform empowering filmmakers to create sustainable international productions. Join a hands-on workshop with a platform demo, real-world co-production case studies, and actionable insights to kickstart a journey towards green filmmaking.
Tags: #Producers #Innovation
Fri Feb 14 15:30 – 16:30 Producers Hub at Gropius Bau
on-site only
Perfect Package: CAA's Roeg Sutherland On What The Market Needs

Perfect Package: CAA's Roeg Sutherland On What The Market Needs

With: Roeg Sutherland, (he/him), Wendy Mitchell (she/her) Access: Market Badge & Online Market Badge Organiser: EFM Type: Masterclass
Description
In this industry masterclass, Roeg Sutherland, co-head of CAA Media Finance, offers his insights into the detailed challenges and opportunities of independent filmmaking in 2025. How is packaging, financing and distribution changing now and in the near future? Is story still king or do you need to work with established talents? Which projects are cutting through the noise both with financiers and later with audiences? Sutherland will also reflect on how the US, European and global industries are connecting and finding new, smarter ways to collaborate.
Tags: #Producers #Innovation
Fri Feb 14 17:00 – 18:00 Event Hall at Documentation Centre for Displacement, Expulsion, Reconciliation
VOD planned
Buyers Happy Hour

Buyers Happy Hour

Access: Buyers Badge Organiser: EFM Type: Networking Event With: EFM - European Film Market
Description
Join us for the Buyers Happy Hour at the CinemaxX Lounge!
Fri Feb 14 17:00 – 18:00 CinemaxX Lounge
on-site only