Social Responsibility Sells | Matching Impact and Entertainment
Berlinale Industry Events
Access: Market Badge
![](/media/images/2024/event-schedule/titelbilder_header_bsm_1780x862/bsm_red_talk_1780x862_rz_IMG_1780.png)
As 2024 unfolds, the world navigates a maze of challenges. Democracies are wobbling, there's a growing distrust in governments. Against this backdrop, series have become more than mere entertainment—they provide a channel for processing complex societal issues. Audiences are increasingly drawn to shows that not only entertain but also resonate deeply with the current global turmoil. But how do you achieve impact in an ethical way? How do you remain true to the people and still satisfy the demand for engaging entertainment? In short, how do you get it “right”?
This event takes place at CinemaxX 3.
Speakers
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Karolina Peysakhov (she/her)
VP Television
Pastel
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Tatjana Samopjan (she/her)
Creative film and TV consultant
Fractal Volcano
![](/media/images/2024/event-schedule/personen_270x270/patrick-spence_IMG_270.png)
Patrick Spence (he/him)
Managing Director
AC Chapter One
![](/media/images/2024/event-schedule/personen_270x270/patrick-mcmanus_IMG_270.png)
Patrick MacManus (he/him)
Showrunner
UCP, A division of Universal Studios Group
Moderator
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Stewart Clarke (he/him)
SVP, Content, International
Deadline